Funny how the posts I don’t want to share are the ones that seem to do well.

Funny how the posts I don’t want to share are the ones that seem to do well.

Not the polished ones.
Not the helpful tips.
Not the client wins.

Just the raw stuff.

This AI render post?
Didn’t feel like it was worth much.
No context, no caption strategy. Just a quick throw-up-and-go.

It became my most engaged post.

And the other top performers?
Also the ones I nearly didn’t post.

I think engagement matters more than impressions.. but I’m not even sure anymore.
I just know when people comment, I learn more.
And the convo tends to go further than the numbers on the dashboard.

Maybe that’s the point.. im learning that
If it feels a bit too honest, a bit too rough, a bit too close to home…

…it’s probably the one I should post.

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Not what I pictured when we started.. but it’s making sense.

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Just a dad trying to figure it out.